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FAQs

Pizza dough questions, answered

Everything you need to know about storing, proofing, baking and ordering Birrittella’s New York pizza dough.

About our dough

What it is, what makes it different and the types we make.
Birrittella’s is pronounced “beer-uh-TELL-uhs.” It’s the family name behind the New York pizza dough we have made since 1910. Think of the double letters like Mississippi and you’ll spell it right every time.
It is made with premium ingredients and New York water, cold fermented for flavor and vacuum sealed for freshness. The result is authentic New York-style dough with the flavor and texture of a pizzeria crust, ready to use at home.
We make four doughs: Traditional, Whole Wheat, Gluten Free and Protein Rich. You can order them online in packs of 6, 12 or 24, or find them in supermarkets.
Yes. Our dough is certified kosher, and it is made in an SQF-certified facility, the global standard for food safety and quality.

Storage and freshness

How long the dough lasts and what to expect from the package.
Birrittella’s dough stays fresh for up to 78 days in the refrigerator and up to 240 days in the freezer.
The best-by date marks when the dough is at its peak quality. Keep it refrigerated, and use it by that date for the best flavor and rise.
A puffed-up package is completely normal. Our dough is naturally fermenting, and those air bubbles are what give it great flavor and texture. It is ready to use. If you are not baking yet, keep it in the refrigerator.
Yes. The dough simply couldn’t wait for pizza night. Use it as usual, or move it to a covered container and keep it in the refrigerator until you are ready.

Using the dough

Proofing, shaping and baking tips for the best results.
Take the dough out of the package, round it with a little flour, brush it with olive oil, and let it rise in a covered bowl at room temperature for at least 3.5 hours. Then preheat your oven to 475°F or higher for 30 minutes, stretch, top and bake. See our Dough Guide for videos.
Yes. Place the sealed package in a bowl of hot water for about 20 minutes, or until the center of the dough reaches room temperature.
Temperature changes can slow the dough down. Round it with a little flour, cover it and give it more time in a warm spot until it puffs up.
Yes. Rounding the dough into a smooth ball traps the gases from fermentation so it rises evenly, and it makes the dough easier to stretch into an even crust that bakes perfectly.
Preheat your oven to 475°F or higher for about 30 minutes before baking. A hot oven gives you a crisp, golden crust.

Ordering and shipping

Buying online, delivery and our satisfaction guarantee.
You will find Birrittella’s in the refrigerated section of more than 5,000 supermarkets, including Target, Walmart, ShopRite, Stop & Shop, ACME, Tops, Food Town, CTown and Lidl. Use our store locator to find one near you, or order online.
Yes. We ship to all locations in the United States, and shipping is included in our prices. We do not ship to PO boxes.
Orders ship Monday through Wednesday to arrive later the same week, usually within 24 to 48 hours of ordering. We do not ship on weekends, and severe weather or holidays may delay a shipment.
Put the dough in the refrigerator or freezer right away and make sure it is cold to the touch. The box may contain dry ice, so do not touch any remaining ice with bare hands. No signature is required for delivery.
Contact us within 24 hours of delivery with photos, and we will refund or reship your order. That is our 100% satisfaction guarantee.
Yes, as long as it has not shipped yet. Contact us with your order number. Once an order ships, we can no longer change or cancel it.

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